"Crowdfunding has become an important alternative to finance a broad variety of commercial and non-commercial projects in Switzerland. The established forms of crowdfunding include crowddonating, crowdsupporting, crowd pre-financing, crowdlending and crowdinvesting. Although the Swiss crowdfunding market has developed rapidly in the last years, only few specific regulation of crowdfunding exists. For the most part crowdfunding must therefore be embedded into the non-specialized regulatory environment, which raises various issues. The Swiss government has recognized the respective problems, including the resulting potential losses in terms of innovation and economic growth. This resulted in several recent amendments of the regulatory framework, in particular regarding crowdlending. This contribution provides a brief overview of the Swiss crowdfunding market and the regulatory environment with status as of July 2019. For the latest developments see Troxler (Crowdfunding und Vertrauensschutz - Grundlagen und rechtsvergleichende Betrachtungen. In: Blaurock, Maultzsch (eds.) Vertrauensschutz im digitalen Zeitalter. Nomos, Baden-Baden, pp 73–140, 2020a), Troxler (Crowdfunding and the Protection of Trust - Fundamentals and Comparative Law Considerations. University of Oxford. Oxford Business Law Blog. https://www.law.ox.ac.uk/business-law-blog/blog/2020/07/crowdfunding-and-protection-trust-fundamentals-and-comparative-law, 2020b) and Troxler (Crowdfunding in der Schweiz - Eine kritische Würdigung der regulatorischen Rahmenbedingungen, Jusletter, 2021)."