Identities in Meme Humour
Project funded by own resources
Project title Identities in Meme Humour
Principal Investigator(s) Messerli, Thomas
Organisation / Research unit Departement Sprach- und Literaturwissenschaften / English Linguistics (Locher)
Project start 01.01.2018
Probable end 31.01.2025
Status Active
Abstract

This project explores individual and group identities that are constructed by means of memes and comments to memes. Several case studies address different types of memes and have so far discussed meme humour related to football (1) and to Switzerland (2) in collaboration with other humour researchers. Apart from a better understanding of the multimodal construction of humour in memes, the goal of the project is to explore what "serious" communicative function memes have for the communities in which they are shared and beyond that for the larger communities posters and recipients are members of.

(1) Multimodal construction of soccer-related humor on Twitter and Instagram (second author: Di Yu)

(2) On a cross-cultural memescape: Switzerland through nation memes from within and from the outside  (first author: Marta Dynel)

Financed by University funds
Other funds

Published results ()

  ID Autor(en) Titel ISSN / ISBN Erschienen in Art der Publikation
4501571  Messerli, Thomas; Yu, Di  Multimodal construction of soccer-related humor on Twitter and Instagram  978-0-8153-8573-8 ; 978- l-35 l- 18040-5  The Aesthetics, Poetics, and Rhetoric of Soccer  Publication: Book Item (Buchkap., Lexikonartikel, jur. Kommentierung, Beiträge in Sammelbänden etc.) 
4600276  Dynel, Marta; Messerli, Thomas C.  On a cross-cultural memescape: Switzerland through nation memes from within and from the outside    Contrastive Pragmatics  Publication: JournalArticle (Originalarbeit in einer wissenschaftlichen Zeitschrift) 
   

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